To recap, Google Adwords is Google's name of the advertising they run on their search engine. When you perform a search, paying clients advertisement run on the left hand side of the search engine.
AdWords uses keywords you define to determine when your add will pop up on a users screen. There are many factors that determine when, if, and how often your ad will pop up, but the keywords are, well..., the key!
Here is a list of my most popular keywords. These are keywords that generate at least one click-thru hit per month:
- Tucson Photographers
- Wedding Photography
- Senior Portraits
- Family Photography
- Portrait Photography
- Kids Photography
- Christmas Photography
- Children Photography
More complex phases, like "Tucson Wedding Photographer" are not working at all. My Adwords campagn is already targeted to Arizona customers, so this level of detail is probably not required
On side note, been reading my blog? If so, I'd like to hear from you! Please drop me a line and let me know what you like, or would like me to talk about in future blogs.