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January 7, 2009

Swarovski Optik and Nikonians Join Forces

Two organizations with interests in high quality optics and Internet community information exchange have joined forces.

Swarovski Optik, one of the leading suppliers of high-quality optical devices and Nikonians, the worldwide largest Internet Community for photographers using Nikon gear, have decided to start an extensive collaboration of their resources.

Swarovski Optik, a family owned Austrian producer of binoculars, telescopes, rifle scopes, range finders and night vision and optronic devices, is collaborating with the community to help merge the field requirements of good spotting optics used to locate nature subjects before camera lenses are ever pointed in their direction. Nature and wildlife photographers prefer a good lightweight binocular for reconnaissance before setting up their equipment, and once they have captured their image they are highly receptive to sharing them for discussion and critique. The Swarovski Wildlife Forum at will be the common meeting ground for this information exchange.

"We are glad to unveil this new Forum for our nature and wildlife shooting Nikonians members, said Hendric Schneider, Media and Communications Director for, Nikonians EMEA Ltd. "At first glance most of our members will notice only that the current Wildlife Forum now has a dedicated sole-sponsor, much like a sports stadium named after a sponsoring company. Our collaboration with Swarovski Optik will soon begin producing exciting new topics and vital information exchange in that forum."

Posted by covey22 at January 7, 2009 7:14 PM