That's what I mean
I recently mentioned Chase Jarvis in my post about the low value of images and what you can do about it (Why your images are worthless). His name popped up in connection with my advice about making a difference and adding value to your brand as a photographer. Here is an excellent example of what Jarvis is doing.
Join a gathering of photographers, provide space, gear and experience and have everybody fire left and right. Learn, teach, share and have what seems to be a *beep* good time. This is the Seattle Flickr Roundup - a gathering of photographers, models and gear.
By helping out at such venues Jarvis again emphasizes his name as a professional photographer making a difference. He underscores his willingness to share, boosts his popularity and certainly increases his value in the market for what he really does: selling pictures for money. See images from the shoots here and here.